For years now, every first Wednesday of the month marks the New York City Breitling Wednesday Night Flight. This very casual gathering educates invited guests about different aspects of Breitling’s watches, while of course serving up some really mean cocktails.
The monthly gathering now has a new location. Breitling a few months ago opened the doors of its new flagship New York City boutique on the southeast corner of 57th street and Madison Ave, just down the block from the brand’s original New York boutique address. Madison Avenue for timepiece enthusiasts is something of a “watch alley” as it is the street where most watch manufacturers have mono-brand boutiques. Breitling now anchors a very desirable corner on one of the most expensive streets in NYC.